You can change your tracked prompts at any time in the AI Visibility Tracker. Your prompt list isn't fixed after setup: we recommend reviewing it once your first results are in and whenever your focus changes, for example when you want to target a new guest segment.
How to manage your prompts
Navigate to Settings > AI Visibility > Prompts
Edit a prompt to change its wording, for example to replace a term guests don't use.
Add a prompt for a question that's missing from your list.
Remove a prompt that doesn't reflect what your guests ask or a business you don't want to win.
How many prompts can I track?
The number of prompts you can track depends on your plan. You'll find our plans on the MARA website.
What happens to my results when I change prompts?
New and edited prompts are included from the next tracking run.
Your visibility score can change because it's calculated across all your tracked prompts. Adding a prompt where you're rarely visible lowers your score; removing one raises it. Neither changes what AI platforms actually say about your hotel.
Comparing over time: if you want to measure how your visibility develops, keep your prompt list as stable as possible and make bigger changes in one go.
Tips
Prompts with a visibility of 100% on every run are usually prompts where you have no real competition. Consider replacing them with a question that matters more to your business.
See How to choose good prompts for more tips on writing prompts.